As a hotel owner or manager, understanding your guests' behaviour is essential to providing them with a better experience and driving...

Loyalty programs are a popular tool hotels use to incentivise guests to return and stay again. However, not all loyalty programs are...

Hotels constantly try to understand their guests to provide the best possible experience. Demographic analysis is a powerful tool for...

Hotels can leverage user reviews and data to improve operations, enhance the guest experience, and increase revenue. With the rise of...

As the hospitality industry becomes more competitive, hoteliers must leverage technology to enhance guest experiences and increase...

When booking a hotel, many people turn to online reviews before deciding. As a result, online reviews have become a vital part of the...

Hotels are an essential part of the travel industry, and their success largely depends on their occupancy rates. However, many factors...

In the fast-paced and competitive world of hospitality, it's essential to stay ahead of the curve and understand the latest booking...

A hotel revenue management system (RMS) is a powerful tool that helps hotels optimise their pricing and inventory to maximise revenue....

A Revenue Management System (RMS) is a tool that hotels and other hospitality businesses use to optimise their pricing and inventory to...